30 days of human comms: #6 Sydney Ferries name their new boat Ferry McFerryface


It had to happen.

After the British Arctic Survey kind of ducked naming their new boat Boaty McBoatface every new naming contest has been shadowed by the prospect of the hive mind getting to work.

And so it came to pass.

Step forward Sydney Ferries who named their new boat ‘Ferry McFerryface’. You can see the Facebook post here:


This is the greatest thing to happen in Sydney ever. Including England lifting the 2011 Ashes.

Why is this great? Because it is the boat company being human and rolling with it. The local media saw the funnyside too.

As someone pointed out, there will be hundreds of tourists just waiting to take a selfie with the ship and its name.

Be more human.

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