EMOTION CONNECTS: The Polish Christmas TV ad… not a dry eye

Look, I’m slow to this, alright? But remember that stuff we were talking about on head v heart?

All that gubbins about head v heart and the Christmas TV ads use emotion to connect with people?

Have you seen the Polish Christmas TV ad? It’s the most beautiful thing I’ve seen in a long while:

I don’t want to get all click bait but I had your actual tears in my eye.

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